PROJECT: CLEAN JUICE “REAL RECOGNIZES REAL.” CAMPAIGN

OVERVIEW:
Clean Juice is proud to be the first and only USDA-certified organic juice and food cafe franchise in America. Since 2016, they have expanded to over 70 locations across 19 states, driven by a commitment to promote the benefits of organic, plant-based lifestyle.

SOLUTION:
To build a cohesive brand image, brand system & branded campaign.

MY ROLE:
Content Strategy & Branded Ad Campaign. Our team crafted a branded advertising campaign that launched in Q4 2024. Our mission was to create a cohesive experience visually, in-store, online and on social media. I contributed to art direction, creative campaign direction, executed photography, and a content strategy & editorial calendar deliverable for their social media.

SUCCESS STORY:
Clean Juice was thrilled will the results, we elevated their brand identity to shine in the competitive organic juice and food market. By helping them embrace and amplify their unique position as a USDA-certified organic brand, we empowered them to confidently own their place in the industry.